A Better HR Business

Episode 270 - Your HR Business Not Going Well? Try The Sales Manager Method

Not getting enough sales leads, meetings, and new clients for your HR-related business?

Try the Sales Manager Method.

 

 

While you're here...

After coaching hundreds of successful HR-related business owners around the world, we've seen some powerful, recurring themes:

1. Every single HR business founder is different yet many follow generic pathways to business growth, many of which don't suit them or their business.
2. Marketing and sales continue to evolve, particularly after Covid everything changed so quickly. Successful business owners keep an eye on what's working and what's not and then make measured improvements. 
3. THE BIGGEST FACTOR: We find the most successful HR-related business owners take action, lots of action. 

To help HR business owners with these three things, we've released a new growth resource:

The HR Business Growth Hub

In episode 268, Ben explains why we built the HR Business Growth Hub, what's in it (hint: it includes new done-for-you AI software to help you take more action), and how it will help you build a more successful HR-related business.

 

 

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

The A Better HR Business shares strategics, tactics, success stories, and more about marketing for HR consultancies and marketing for HR tech companies and how to get more clients.

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• HR Business Growth Hub - HR Business Growth Hub

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more at www.getmorehrclients.com.

Episode 269 - [Ben solo] Another Client Win: Consultant Secures $1400+ Daily Rate Contract BEFORE Launching Their HR Consulting Business

Another client win to share today on the A Better HR Business podcast: a client has secured a daily rate of over $1400 for an extended duration before even leaving their old job.

In this episode, Ben discusses the win, how it happened, and what you can learn from it in your HR-related business - get inspired by this person knowing their worth, and taking action!

 

 

While you're here...

After coaching hundreds of successful HR-related business owners around the world, we've seen some powerful, recurring themes:

1. Every single HR business founder is different yet many follow generic pathways to business growth, many of which don't suit them or their business.
2. Marketing and sales continue to evolve, particularly after Covid everything changed so quickly. Successful business owners keep an eye on what's working and what's not and then make measured improvements. 
3. THE BIGGEST FACTOR: We find the most successful HR-related business owners take action, lots of action. 

To help HR business owners with these three things, we've released a new growth resource:

The HR Business Growth Hub

In episode 268, Ben explains why we built the HR Business Growth Hub, what's in it (hint: it includes new done-for-you AI software to help you take more action), and how it will help you build a more successful HR-related business.

 

 

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

The A Better HR Business shares strategics, tactics, success stories, and more about marketing for HR consultancies and marketing for HR tech companies and how to get more clients.

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• HR Business Growth Hub - HR Business Growth Hub

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more at www.getmorehrclients.com.

SPECIAL EPISODE 268 - What Is The HR Business Growth Hub and How Does It Help You Grow Your Business?

After coaching hundreds of successful HR-related business owners around the world, we've seen some powerful, recurring themes:

1. Every single HR business founder is different yet many follow generic pathways to business growth, many of which don't suit them or their business.
2. Marketing and sales continue to evolve, particularly after Covid everything changed so quickly. Successful business owners keep an eye on what's working and what's not and then make measured improvements. 
3. THE BIGGEST FACTOR: We find the most successful HR-related business owners take action, lots of action. 

To help HR business owners with these three things, we've released a new growth resource:

The HR Business Growth Hub

In episode 268, Ben explains why we built the HR Business Growth Hub, what's in it (hint: it includes new done-for-you AI software to help you take more action), and how it will help you build a more successful HR-related business.

 

 

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

The A Better HR Business shares strategics, tactics, success stories, and more about marketing for HR consultancies and marketing for HR tech companies and how to get more clients.

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• HR Business Growth Hub - HR Business Growth Hub

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more at www.getmorehrclients.com.

Episode 267 - [Ben solo] Website Sales Page Redesign FAQs

In today's solo episode, Ben shares some frequently asked questions about redesigning website landing pages which he recently put to his preferred website designer, Xuan Kang.

Some of the questions include:

• Why would a business consider redesigning a landing page or a services page? Is it just a vanity exercise or are there other reasons at play?
• What are the elements that make up a good landing page?
• What are the common mistakes businesses make when designing their sales pages?

If you want to email your questions directly to Xuan, you can reach him here: email xuanfunnel19@gmail.com. 

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• HR Business Growth Hub - HR Business Growth Hub

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

Episode 266 - Growing An HR Business In South East Asia - with John Masud Parvez from VSHR Pro Academy

Driving business growth often requires a fresh approach to workforce transformation and practical tools that create meaningful breakthroughs, helping organizations move to the next level of success.

John Masud Parvez is a leading business transformation expert in Southeast Asia. His approach focuses on digital and workforce transformation to guide companies toward their next stage of growth. As the founder of VSHR Pro Academy, he has built an organization renowned for empowering businesses through a series of micro breakthroughs within their workforce. These breakthroughs help organizations advance from one level of success to the next. To achieve this, VSHR Pro Academy utilizes the Pro HR Flywheel Framework, enabling companies to construct a dynamic flywheel within their workforce.

John is also the author of “100 x Business Workforce”, which is known as a toolbox for workforce transformation for HR leaders.

In a wide-ranging discussion, John and I talked about:

✅ The significance of micro breakthroughs in workforce transformation.
✅ The impact of AI and the COVID-19 pandemic on business success.
✅ Advantages and challenges of adopting the Pro HR Flywheel.
✅ Tailored support from VSHR Pro Academy framework.
✅ Partnership opportunities through VSHR Pro Academy.
✅ Leveraging digital tools for transformation.
✅ And much more.

Website: www.health-revolution.org

LinkedIn: www.linkedin.com/in/masudparvezpm

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

 

Episode 265 - Growing A Global Employee Experience Platform - with Chris Ciauri from Unily

Many companies struggle to keep employees engaged, connected, and productive—especially in hybrid work environments. With over 60% of employees and 70% of managers reporting that their digital tools contribute to stress, it's clear that simplifying the employee experience remains very important.

I recently spoke with Chris Ciauri, CEO of Unily, an employee experience platform, about unlocking organizational velocity and addressing the modern workforce’s needs.

In a wide-ranging discussion, Chris and I talked about:

✅ Unily has been recognized as a leader by Gartner.

✅ The platform focuses on connecting, engaging, and aligning employees to improve organizational efficiency and break down silos.

✅ Unily is dedicated to simplifying work, boosting productivity, and tackling digital complexity.

✅ Instead of replacing existing tools like Google, Microsoft, and Workday, Unily enhances and unifies them for a more streamlined experience.

✅ Unily's thought leadership through Unite, their annual conference.

✅ And much more.

You can find the podcast discussion and show notes on the Get More HR Clients website.

You can also find the 'A Better HR Business' podcast on all the main podcast players, including Apple Podcasts and Spotify.

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Beat Your HR Business Blocks Course - Online Course
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

 

Episode 264 - [Ben solo] HR Consultant Reaches $300K In First Year

In today's episode, Ben shares a quick update from a client who has reached $300,000 in her first year as a solo HR consultant.

Even better than the money is the nice lifestyle balance acheived by this consultant.

Listen in to learn more.,

(By ‘HR’ we mean Generalist HR, Recruitment, Learning & Development, Employment Law, Compensation & Benefits, Diversity & Inclusion, Employee Engagement, etc).

You can find the podcast discussion and show notes on the Get More HR Clients website.

You can also find the 'A Better HR Business' podcast on all the main podcast players, including Apple Podcasts and Spotify.

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Beat Your HR Business Blocks Course - Online Course
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

ABOUT THE 'A BETTER HR BUSINESS' PODCAST

The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.

Episode 263 - Growing A Global Employer of Record (EOR) Platform - with Dee Coakley from Boundless

Expanding internationally presents businesses with significant challenges, especially when it comes to hiring and managing teams across borders while remaining compliant with local laws and regulations. Companies increasingly seek solutions that simplify these complexities and support seamless global operations. Employer of Record (EOR) services like Boundless are revolutionizing this process by simplifying HR compliance, payroll, and local employment concerns.

I recently spoke with Dee Coakley, CEO and Co-Founder of Boundless, about helping businesses expand globally without the need for local infrastructure, enabling them to seamlessly hire talent in over 30 countries.

In a wide-ranging discussion, Dee and I talked about:

✅ Simplifying international hiring by helping companies overcome key challenges.

✅ Building trust and authority through a focus on long-form, technical content.

✅ Challenges and opportunities faced by female founders in tech.

✅ Leveraging AI technologies to handle sensitive data and improve operational efficiency.

✅ Driving growth through strategic partnerships with HR consultants and tech firms.

✅ And much more.

You can find the podcast discussion and show notes on the Get More HR Clients website.

You can also find the 'A Better HR Business' podcast on all the main podcast players, including Apple Podcasts and Spotify.

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Beat Your HR Business Blocks Course - Online Course
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

 

Episode 262 - Starting An Inclusion & Diversity Consultancy - with Karan Kapoor from Vividh

I recently spoke with Karan Kapoor, Founder of Vividh, about the challenges and opportunities of starting a successful Inclusion & Diversity consulting business and building inclusive workplaces.

In a wide-ranging discussion, Karan and I talked about:

✅ How prioritizing inclusivity naturally fosters better diversity outcomes.

✅ The essential role of mentorship in career development, providing guidance and growth opportunities.

✅ The importance of early, budget-friendly marketing strategies for new businesses.

✅ Karan’s key advice for launching and growing an HR consultancy.

✅ Modern networking strategies that make building connections more engaging.

✅ Early marketing strategies that Karan wished he'd known when he started.

✅ Building inclusive workplaces and why inclusion should come before diversity.

✅ Actionable tips for new entrepreneurs and those in HR.

✅ And much more.

You can find the podcast discussion and show notes on the Get More HR Clients website.

You can also find the 'A Better HR Business' podcast on all the main podcast players, including Apple Podcasts and Spotify.

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Beat Your HR Business Blocks Course - Online Course
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.

 

Episode 261 - Growing A Talent Assessment Technology Company - with David Jones from Mercer Talent Enterprise

Talent assessment and leadership development are key to building a strong, capable workforce. They help organizations identify top talent, align people with the right roles, and develop future leaders, driving growth and ensuring long-term success in a competitive market.

In this episode of A Better HR Business, we enter into the dynamic world of talent assessment technology with David Jones, CEO of Mercer Talent Enterprise.

Based in Dubai, David shares his fascinating journey of founding the Talent Enterprise thirteen years ago and its recent acquisition by global powerhouse Mercer.

In a wide-ranging discussion, David and I talked about:

✅ Transforming conventional assessment approaches with revolutionary techniques.

✅ Driving growth through entry into new regions and global markets.

✅ Elevating assessment processes by incorporating cutting-edge AI technology.

✅ Leveraging vast datasets to uncover valuable insights and drive decisions.

✅ Seamless transition and integration following acquisition by Mercer.

✅ Growing the business by relying on word-of-mouth, reputation, and professional networks within core markets.

✅ Designing tailored tools to meet the unique needs of diverse markets.

✅ And much more!

You can find the podcast discussion on the Get More HR Clients website.

You can also find the 'A Better HR Business' podcast on all the main podcast players, including Apple Podcasts and Spotify.

For show notes and to see details of our previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

HR BUSINESS GROWTH RESOURCES

• Get the new book - Grow A Successful HR Business Your Way
• Automated Lead-Generation Machine - On-Demand Masterclass & Workbook
• HR Business Planner - On-Demand Masterclass & Workbook
• Beat Your HR Business Blocks Course - Online Course
• Start Your HR Business - Coaching program
• Grow Your HR Business - Coaching program
• Consulting Services For HR Software And Consulting Firms: Consulting Services.

VISIT GET MORE HR CLIENTS

Want more clients for your HR-related consultancy or HR Tech business?

Visit the Get More HR Clients website for articles, newsletters, podcasts, videos, resources, and more.