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HR marketing podcast which looks at how HR consultants and HR tech firms grow their businesses. Visit www.GetMoreHRclients.com.
Episodes

Sep 25, 2023
Sep 25, 2023
24 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Something a little different today . . .
We're joined on the show by Lisa Newport, who runs a coaching business called the FAB Business Club.
Lisa is an expert in personal branding and style mentoring, specifically tailored for women in business.
With almost a decade of experience, she initially focused on helping women find their own unique style. As her business grew, Lisa discovered her passion for assisting women in the business world and decided to incorporate her background in design. Having trained in printed textile design and graphics, she found herself using her artistic skills not only for herself but also for others who sought her help in creating their own personal brand.
Lisa firmly believes that in today's digital age, our online presence, including social media and other platforms, serves as our virtual shop window. It is through these channels that we communicate who we are and leave a lasting impression on others. Acknowledging that people form judgments within a remarkably short span of time, Lisa conducted extensive research on first impressions, finding that it takes just one-tenth of a second to make an impact.
Lisa Newport passionately dedicates herself to empowering women in business to curate an authentic and compelling online presence that represents and showcases their personal and professional achievements.
In a wide-ranging discussion, Lisa and I talked about:
☑️ How can personal brand and style mentoring benefit women in business?
☑️ What advice does Lisa Newport give to those who are unsure where to start with their personal brand and style?
☑️ How does the Fab Business Club provide support and a sense of belonging to women in business?
☑️ How Lisa is expanding the geographic reach of her business.
☑️ And much more.
Thanks, Lisa!
Visit FAB Business Club: www.lisanewportstyle.com/
LinkedIn profile: www.linkedin.com/in/lisa-newport-style
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Sep 18, 2023
Sep 18, 2023
29 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by
Kalina Trajanoska, Co-Founder & CEO at Coach Microlearning, a gamified employee learning platform based in Macedonia.
Kalina and her team recognized the challenges faced by companies when it comes to training employees effectively and engagingly. Unlike traditional methods that rely on lengthy presentations or documentation, Coach Microlearning takes a different approach. The platform leverages the power of microlearning, presenting information through content-based learning games.
The beauty of Coach Microlearning lies in its simplicity and personalization. Employees utilize a mobile app that prompts them with questions based on their specific learning needs. They earn points for correct answers and receive immediate feedback on incorrect responses. This gamified approach not only increases engagement but also allows employees to learn at their own pace.
The platform goes a step further by leveraging advanced technology to detect knowledge gaps and deliver targeted learning materials to fill those gaps. It's a personalized learning experience without the need for L&D professionals to manually create learning paths.
The impact of Coach Microlearning extends beyond mere knowledge acquisition. The platform is designed to enhance employee performance and contribute to key business outcomes. Whether it's boosting sales, reducing workplace accidents, or improving overall productivity, Coach Microlearning aligns training with organizational goals.
In a wide-ranging discussion, Kalina and Ben talked about:
☑️ The main challenges faced by companies when it comes to employee training.
☑️ How does the "forgetting curve" phenomenon affect employee learning and retention?
☑️ What inspired the creation of Coach Microlearning?
☑️ How does Coach Microlearning address the problems of traditional training methods?
☑️ How does the app personalize the learning experience for each employee?
☑️ How can Coach Microlearning impact a company's performance and KPIs?
☑️ And much more
Thanks, Kalina!
Visit Coach Microlearning's website.
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Sep 11, 2023
Sep 11, 2023
19 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Amita Sharma from NourishDoc, a holistic platform focused on supporting women through peri-menopause and beyond for physical wellness and emotional support.
In the context of supporting women in the workforce, menopause, often shrouded in stigma and taboo, has been overlooked in wellness initiatives. With over 50% of women in the workforce and significant absenteeism rates, addressing menopause-related challenges is crucial. NourishDoc offers comprehensive support for women throughout their peri-menopausal journey, partnering with culturally sensitive experts to provide digital access to lifestyle management programs and personalized coaching, ultimately empowering women to thrive both in their careers and personal lives.
NourishDoc's program, which is based on holistic therapies and supported by over 3000 global experts, offers bite-sized videos, quizzes, and infographics to empower women to take control of their well-being. The inclusion of health coaches and regular interventions from various specialists ensures a personalized and comprehensive approach. Subscriptions are available for 3 months, 6 months, or a year, allowing ample time for meaningful lifestyle changes to take effect.
What sets NourishDoc apart is its commitment to partnership marketing. HR service companies can now join forces with NourishDoc to offer this innovative menopause care program to their clients. This not only helps bridge the gap in health equity for women aged 35 and above but also provides an essential wellness service to corporations who understand the importance of supporting their employees through all stages of life.
In a wide-ranging discussion, Amita and I talked about:
☑️ How does the NourishDoc program address the specific challenges faced by women in perimenopause and postmenopause in the workplace?
☑️ How does the NourishDoc program utilize holistic therapies to support women going through perimenopause and postmenopause?
☑️ How does the subscription-based structure of the NourishDoc program ensure long-term support for women throughout their menopause journey?
☑️ How can HR professionals raise awareness about the importance of menopause support and encourage its inclusion as part of corporate wellness programs?
☑️ What are the potential benefits for companies that prioritize menopause care and support for their employees, both in terms of increased productivity and employee satisfaction?
☑️ And much more.
To learn more about their workplace program, go to: https://www.nourishdoc.com/employers-menopause-program-women.
Thanks, Amita!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Sep 4, 2023
Sep 4, 2023
31 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Paul Falcone, a renowned expert on effective hiring, performance management, and leadership development, specializing in helping companies build higher-performing leadership teams.
Paul spent the last three decades in human resources executive roles at organizations including Nickelodeon, Paramount Pictures, NBCUniversal, Time Warner, and City of Hope Cancer Center Hospital. He is also a bestselling HarperCollins Leadership, SHRM, and American Management Association author and long-term contributor to HR Magazine.
Through his business, Paul Falcone Workplace Leadership Consulting, Paul is now working directly with organizations of all sizes to help them build effective leadership and management teams. His personalized solutions let you build your ideal customized program, from one-time keynote speeches and webinars to ongoing coaching and training for individuals and teams.
☑️ How Paul's experiences shaped his career as a leadership consultant.
☑️The benefits of changing perspective and perception in difficult situations.
☑️ How leaders can make a positive impact on younger professionals.
☑️ The strategies Paul Falcone employed in building his consulting practice and expanding his network.
☑️ Challenges and opportunities when transitioning from a traditional job to launching a consulting firm.
☑️ And much more.
Thanks, Paul!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.
![Episode 212 - [BEN SOLO] What HR Firms Can Learn From Political Election Campaigns When It Comes To Marketing An HR-Related Business](https://pbcdn1.podbean.com/imglogo/image-logo/5199445/A_Better_HR_Business_Square_Cover_300x300.png)
Aug 28, 2023
Aug 28, 2023
13 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
There are always elections on the horizon somewhere around the world so, today, Ben's looking at what we can learn from political election campaigns when it comes to marketing your HR-related business.
There's a video version of this episode available via the Podcast page of the Get More HR Clients website or directly here: https://getmorehrclients.com/blog/what-hr-firms-can-learn-from-political-election-campaigns-to-improve-their-own-marketing/
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Aug 21, 2023
Aug 21, 2023
35 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Katie Murray from Katie Jo Copywriting to talk about how to optimise your LinkedIn profile as an HR business owner and how to use LinkedIn to generate more business.
There's a video version of the interview on the Get More HR Clients website.
Katie's new website will be launched soon but, in the meantime, you can reach her here or here on LinkedIn.
Thanks, Katie!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Jul 31, 2023
Jul 31, 2023
26 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Pete Schramm, CEO and Founder of Lattitude, a human connection platform for cultivating engagement through conversations.
In a wide-ranging discussion, Pete and I talked about:
- Improving retention in an organization by measuring employee engagement.
- How can HR professionals without technical partners seek help when it comes to implementing data-driven strategies?
- What are the potential benefits of forming partnerships with larger entities in the HR industry?
- Ensuring equitable access to professional growth for all levels of employees.
- Effective tools for measuring connection, trust, satisfaction, and managing HR processes.
- Building your personal board of advisers and tracking your career map.
- And much more.
Thanks, Pete!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Jul 24, 2023
Jul 24, 2023
33 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Ruth Penfold, Founder and Creator at Bloom, a leadership accelerator for women.
Ruth is on a mission to empower women to confidently step up to the leadership table sooner, and truly bloom in their career without the weight of imposter syndrome and the burden of burnout.
Ruth has worked in leadership roles with Shazam (the famous music app), Onfido (a financial technology company), and bp Launchpad (a clean-energy investment subsidiary of bp; a Fortune 500 top 40 company).
Bloom is a leadership accelerator that takes women in HR on a journey to unapologetically claim their seat at the table and lead with confidence, authenticity, and a clear sense of purpose.
In a wide-ranging discussion, Ruth and I talked about:
☑️ What is Bloom, the six-week leadership accelerator program for women?
☑️ What challenges do women face in asking for help and advocating for themselves in the workplace?
☑️ Transforming Bloom into a supportive community that shares knowledge and grows.
☑️ The benefits of continuously testing and evaluating marketing strategies.
☑️ Key principles for creating a thriving team in an HR setting.
☑️ The significance of connecting with one's values and bringing authenticity into one's work.
☑️ And much more.
Thanks, Ruth!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Jul 17, 2023
Jul 17, 2023
18 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Vicknesh Ramachandran, CEO and Co-Founder at Labourly, an HR software platform that streamlines candidate certification management and speeds up placement of candidates by automating recruitment workflows.
Vicknesh believes that service and relationship building are the most important criteria for success. In the realm of IT, Vicknesh holds the experience and expertise to handle various needs, ranging from website portal design and hosting to groundbreaking app development. With nearly 20 years of proven technical and management proficiency, he is a cutting-edge information technology solutions and network specialist. Vicknesh has earned the trust of numerous clients, including the Windsor Allergy and Asthma Education Centre, the Town of Kingsville, Odette School of Business (University of Windsor), Centre for Business Advancement and Research (CBAR, University of Windsor), and Connecting Windsor Essex.
Labourly™ is a recruitment management tool built specifically for Human Resource Departments and Staffing Agencies in the trades and skilled labour markets.
To address the problem of endless amounts of paperwork and phone calls checking certifications, all before even shortlisting a candidate, Labourly™ proposes an innovative tool that automates the paperwork process by effectively tracking the certifications and licenses of each candidate. Additionally, it utilizes a sophisticated algorithm that matches eligible candidates to relevant job openings.
In a wide-ranging discussion, Vicknesh and Ben talked about:
☑️ How Labourly started its journey: from extensively researching the mining industry to leveraging its expertise in the tech industry.
☑️ The role of AI in the future of HR.
☑️ How to ensure a more manageable and targeted recruitment process.
☑️ Labourly's goal is to streamline the recruitment process and ensure a seamless candidate management experience.
☑️ Vicknesh's approach to customer referral programs and collaborative marketing events.
☑️ And much more.
Thanks, Vicknesh!
For show notes and to see details of our previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.

Jul 10, 2023
Jul 10, 2023
21 min
The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.
Today we're joined on the show by Terrell Holmes, Founder of The Good Org, a coaching business that helps executives and teams in industry-leading tech organizations and start-ups weather the storms that come with rapid growth and major change.
To do this, Terrell leverages his 15 years of working directly in the tech and marketing industries; facilitating programs for Stanford Graduate School of Business (GSB); and working with companies like Apple, Bio-Rad, and Kongregate Games.
Terrell is an organization development consultant who champions insight and communication as catalysts for change. Over 15 years in Marketing Technology, Terrell identified recurring issues in communication and relationship management, leading to the establishment of The Good Org, LLC to tackle these challenges head-on. By employing cutting-edge evidence-based practices, Terrell strives for tangible real-world impact.
Clients such as Apple, The City of Berkeley, eBay, Kaiser Permanente, Kongregate, and The State of California have benefitted from his expertise in leadership development, group dynamics, change management, and behavior.
To further his vision of transforming the American work landscape, Terrell engages in various professional pursuits. These include serving as a Peacebuilding Consultant, an Adjunct Professor of Organization Development at the University of San Francisco’s Masagung Graduate School of Management, and an Interpersonal Dynamics Group Facilitator at Stanford’s Graduate School of Business.
With 16 years of experience in advertising and marketing technology, Terrell possesses a unique understanding of the intricate complexities faced by rapidly-evolving organizations. He holds a Master of Science in Organization Development (MSOD) from the University of San Francisco, complemented by a Bachelor of Arts in interdisciplinary studies from Virginia Tech.
The Good Org offers the right solutions for individuals and companies seeking transformation. Their team of experienced coaches, trainers, and Organization Development practitioners can assist in assessing organizational goals and designing customized interventions to ensure their achievement.
The Good Org provides a range of services, including Power Sessions, 1:1 Leadership Development Coaching Package, and OD Consulting Services, all aimed at propelling employees and organizations to new heights. With their expertise and tailored approach, The Good Org empowers clients to unlock their full potential and drive meaningful change within their organizations.
In a wide-ranging discussion, Terrell and I talked about:
☑️ Workplace situations and challenges that The Good Org helps business leaders to solve.
☑️ How does Terrell’s coaching approach differ from traditional transformational leadership strategies in the tech industry?
☑️ The advantages of combining executive coaching with org development consulting work.
☑️ And much more.
Thanks, Terrell!
Visit The Good Org now.
For the video version, show notes and to see details of my previous guests, check out the podcast page here:
www.GetMoreHRClients.com/Podcast
WANT MORE CUSTOMERS OR CLIENTS?
Want more clients for your HR-related consultancy or HR Tech business?
Check out: www.GetMoreHRClients.com/Services.
WANT TO START AN HR BUSINESS?
Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.
