A Better HR Business

Marketing headlines are hugely important. They determine whether or not your target audience is going to read or consume your content.

This is not just about articles.

Headlines are everywhere - in every single piece of your marketing.

• Your email subject lines
• Top of your website home page
• Your Google and Facebook ads
• The opening lines of your YouTube ads and radio ads.
• Website page titles
• Blog articles
• Landing pages for online ads
• Flyers and brochures for trade shows
• Billboards
• Newspaper ads
• Etc

Today I'll share:

• Headline Data and the common themes found in the data.
• 10 recommendations for improving your headlines.
• 3 free software tools to help you.

Reference from the show: HR Marketing Services.

To see the list of topics as well as all the details of my other guests, check out the show notes here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your business?

Check out: www.GetMoreHRClients.com/Services.

You can find the show on iTunes, on Spotify, on Google Podcasts, on Stitcher, and on other podcast players.

 

Today I'm joined by Sammy Courtright, Co-Founder of Ten Spot.

Ten Spot is a workforce engagement platform that lets employers effortlessly connect, engage, and manage their remote and on-site employees all in one platform. 

You can reach Sammy via the website at www.tenspot.com or via email at sammy [@] tenspot.com.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined by Walter Bond from iTeam Consulting Group. 

An ex-NBA basketball player for the Dallas Mavericks, Utah Jazz, and Detroit Pistons, Walter shares his experience and advice on how to improve team performance.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined by Dmitri Adler, CEO and Co-Founder of Data Society.

Data Society provides high-quality data science training and advisory services for corporations and government agencies.

You can reach Dmitri at: dmitri@datasociety.com.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Ever stopped to think about what a sales lead does before they hop onto a sales call with a member of your team to learn more about your HR Tech product?

Today I'm sharing the simple 5-minute marketing review process that I follow before talking with someone from an HR SaaS company.

I suspect there are some definite overlaps between my process and what a sales lead does before speaking with you.

Reference from the show: HR Marketing Services.

To see the list of topics as well as all the details of my other guests, check out the show notes here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your business?

Check out: www.GetMoreHRClients.com/Services.

 

Today I'm talking about how (and why) I've managed to build up an email mailing list of thousands of people in the HR-related business sector. 

I'll share ten different methods that have helped me build up this list - you'll be able to adopt many of them for your own business.

I'll also explain why it's such an important business asset to build up over time.

Show Notes:

For full show notes on this episode, click here or go to: www.getmorehrclients.com/blog/how-i-got-thousands-of-awesome-email-subscribers/

Reference from the show: HR Business Accelerator.

To see the list of topics as well as all the details of my other guests, check out the show notes here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined by Lindsay Recknell, the Founder and CEO of The Language of Mental Health (formerly Mental Health In Minutes) which is a done-for-you mental health training presentation subscription service.

We talk about:

• The Language of Mental Health business - what is it and what it does.
• How Lindsay chooses the content for the subscription service.
• How the product is structured, priced, and offered.
• Business growth methods (including opportunities for others in the HR industry to partner with The Language of Mental Health).
• And much more.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined once again by Melissa Shane of Numbers and Tech who'll explain how to choose the right business entity in the US for your HR-related business.

The video version of this episode will be made available on the Get More HR Clients website in a few days.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined by Kate Graham, Head of Content Labs & Insight at UNLEASH.

About UNLEASH: UNLEASH is a global digital media and events business delivering the latest news, analysis and market trends for HR, technology, learning, and recruitment leaders.

Since 2011, UNLEASH has served as a strategic transformation engine for Human Resources, built to inspire, connect and empower HR leaders worldwide to navigate the fast-changing world of work.

About Kate: With more than 18 years working in HR, talent, and learning and development, Kate works with practitioners, business leaders, vendors, and analysts to uncover trends and create research and content that supports the people and organisations powering HR tech worldwide.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.

Today I'm joined by Will Peng, CEO and Co-Founder of the Employee Financial Wellness company, Northstar.

Northstar helps employees better utilize their total compensation and make financial decisions. You can visit them at: www.northstarmoney.com.

For show notes and to see details of my previous guests, check out the podcast page here:

www.GetMoreHRClients.com/Podcast

WANT MORE CLIENTS?

Want more clients for your HR-related consultancy or HR Tech business?

Check out: www.GetMoreHRClients.com/Services.

WANT TO START AN HR BUSINESS?

Want to launch your own consulting business in the broad Human Resources sector?

Check out the guide and the new online course: www.GetMoreHRClients.com/blog/How-To-Start-An-HR-Consulting-Business.